“It Changed
Our Lives”
— Michael Morrison, VP ESPN
“Big Impact on the
Team & Business”
— Steven O'Dell, President Sony Pictures
“Super helpful,
I think crucial”
— Jasmine Gao, Principal Mgr. Nike
What’s the Cost of the Wrong Idea?
We find the soul of your brand, build the world around it, and create the ideas leaders approve and audiences love.
Wrong Idea.
Talent Burnt.
Brand Fades.
We exist to make sure leaders and team thrive with the right filter so the right idea wins.
We Sprint With Your Team Not Around It
No black box. No back-and-forth. No fog around decisions.
Scope & Plan
-
Lock the problem and success criteria
Confirm decision makers and decision rules
Run key stakeholder discovery calls
Cast the right minds to work together
Finalize sprint plan and ready SOW
Onboard & Sprint
-
Install structures and habits your team keeps using.
Synthesize inputs into shared insight and opportunity
Create and name 2 to 3 concept directions
Prototype and pressure test 1-2
Choose a direction and define the commit
Prepare the story and follow through
Buy-In & Support
-
Recommendation package and handoff kit
Owners, dates, and a decision record
Pre production planning with teams or partners
Optional sessions or embed to keep momentum
After action review and check-in
World-Building Strategy + Story-Driven Products & Experiences
Insight → Opportunity → Ideas → Prototypes → Test → Launch
Actionable
Strategies
-
Turn a complex vision into a world partners can play in
Find the heart and soul your competitors can't copy
Build the brief that gets the idea approved and made
Align leaders, partners, and stakeholders before the pitch
Define the story bible to protect the world and its values
Create a North Star decision system and rally cry
Breakthrough
Ideas
-
Brand naming and identity development
Narrative development and world-building
Product and experience concepting
Campaign strategy and creative direction
Pitch deck development for partners and investors
Creative
Capabilities
-
Build psychological safety so teams speak up
Ignite after reorgs, pivots, or new leadership
Design thinking workshops for leadership teams
Bring values and purpose into daily decisions
2-Day Sprint
$24 Million in Savings
“Empowered us
as Leaders”
— Akshay Singh, Director Nike
5-Day Sprint
164% in Marketing Return
“Imaginology is
Mind Blowing”
Timo Räisänen, VP Sony Pictures
90-Day Embed
Doubled Growth in 4 Years
“Transformed
Our Team”
— Jessica Bardwill Reiss, Mgr. Disney
Big-Consultant Power None of the Cost Bloat
Led by Disney’s former Head of Creativity & Innovation and a veteran team from top agencies and brands.
> Cast Studies
What World Do you Need People to Come Back to?
A world that makes decisions easy and keeps products, marketing, and experiences from feeling disconnected.
Entertainment IP
Characters
Films / Streaming
Books / Comics
Games
Brand & Properties
Sports & Hospitality
Consumer Brands / CPG
Well Being & Lifestyle
Influencer / Maker
Experiences & Activations
Licensing & Merchandise
PR Impact & Engagement
Immersive Experiences & Events
Retail, Dining, & Entertainment